Eliza Truitt is truly a brilliant photographer and a very keen business woman. She is one of my cohorts on Get Hitched Give Hope. When she’s not shooting gorgeous photos, she’s hunting thrift stores for vintage textiles and china. (LOVE that!)
Owner, Eliza Truitt Photography
What is your favorite thing about weddings?
For all their pomp and circumstance, weddings are full of real, intense human feelings. Romantic love, family love, deep friendship-it’s not often that all those different aspects of what make life meaningful get crammed into one day. You see it on people’s faces and it is such a thrill to photograph.
What is your best tip for time management?
Make a schedule for yourself and stick to it. If you work on things as they come to you, you will remain in reactive mode and will inevitably shortchange the aspects of your business that don’t scream for attention. If you start by deciding what’s worth spending time on, you can create a schedule reflecting that and avoid a certain degree of craziness.
What is your little marketing secret?
Marketing who you really are instead of what you think an imaginary client might want. If in everything you do you are displaying what is true and genuine about yourself and your business, you will attract like-minded clients who will feel a connection to you and respect the work you do.
What is the funnest trend you are seeing in the industry?
I love the trend towards wedding vendors coming together to help each other–and the industry–out. Whether it’s networking groups, fundraisers, or just informal get-togethers, we all benefit by sticking together.
If you were starting your business all over again, what would you have done differently?
I would have outsourced more of the things I’m no good at, like accounting. When I was starting out I just wanted to do everything myself (doing it all yourself sooo cheap!), and it took me a while to realize I should leave certain things up to the pros. Especially things I don’t enjoy doing.
If you’d like to share your insider tips with the world… answer the five questions listed above and email SageWeddingPros-at-gmail.com .