We are coming back from a week in Hilton Head at the Westin Resort & Spa for Be Sage Conference. The education and collaboration were top notch! There was such great energy coming from everyone. I’m excited to see everyone’s achievements in 2018.

On our final conference day we learned all about SEO, up-selling strategies, and getting PR (beyond the real wedding feature). Here are the highlights captured by Barbie Hull Photography. (You can catch our first day recap here and our day 2 recap here.)

In the morning, we began with our meeting of the minds breakfast. This is a chance for all of our Be Sage community to discuss key topics and issues that impact experienced business owners. We discussed strategies for avoiding cash shortages, dealing with difficult employees, overcoming burnout, and working thru market saturation, and so on.

We were gifted the cutest keychains at Spartina’s monogram bar. Inside, more goodies awaited us from Doodledog Design (their get shit done mug didn’t mince words).

Myrna Daramy of Mezzohead Media launched our morning with an in-depth how-to on improving our SEO. Next up, Maria Bayer taught us all how to up-sell and not leave money on the table. Meghan Ely, owner of OFD Consulting, showed us how to get PR beyond the real wedding feature (and how to capitalize on Harry & Megan wedding madness in 2018). I (Michelle) closed everyone out with idea creation exercises for 2018.

Our conference closed with the most beautiful – and fun – farewell to Be Sage party. The Westin Grand Ocean Terrace is the only beachfront event venue along the east coast, and it provided the perfect setting for a night with new and old friends. The Fabulous Equinox Orchestra kept everyone on the dance floor and paved our way with a musical escort to our after-party. One of our core values is to treat everyone with kindness and an open mind. The relationships fostered from Be Sage were the perfection reflection of this.

Wish you were there? Make sure to sign up for 2018 announcement.


Venue: Westin Hilton Head Resort & Spa
Conference Planner: Meaghan Cody, Sweet Pea Events
Conference Design: Jesi Haack Design
Floral Design: Maxine Owens
Rentals: Ooh! Events
Linens: La Tavola
Stationery Design: Fig 2 Design
Stationery Printing: Raff Embossing
Photography: Barbie Hull Photography
Videography: Splendor Films
Lighting / Audio Visual: JLK Events
Emcee: Glenn Roush, LeForce Entertainment
Farewell Party Entertainment: The Fabulous Equinox Orchestra
Monogrammed Keychains: generous gift from Spartina.
Coffee Travelers: generous gift from Doodledog Design